I used to cry in my Uber ride after 12-hour days, wondering why my loyalty and hustle weren’t paying off.

Just like you…

I overdelivered at work (and later, for clients).
I was the first to volunteer, the last to leave.
I mastered the art of “hustle.”

But my bank account?
Still stagnant. Still stressed. Still surviving paycheck to paycheck.

Here’s what I know now:

Hard work won’t change your bottom line.
Your courage to ASK will.

We, women, are taught to:
→ Doubt (“Who am I to ask for more?”)
→ Hide (“Don’t brag—just work harder.”)
→ Sacrifice (“Think of yourself last.”)

The result?

  • Corporate women hit glass ceilings while louder, bolder colleagues get promoted.
  • Consultants burn out chasing clients who underpay and undervalue them.

But it doesn’t have to be this way.

How to Fix This:

1️⃣ Rewrite Your “Good Girl” Script
→ Managers: “I delivered [X result]. To keep winning for this team, I need [Y].”
(Priya, a supply chain manager, used this script to negotiate a 20% raise.)
→ Consultants: “Who am I NOT to charge $10k? My clients get 5x ROI.”

2️⃣ Share ONE Win Unapologetically
→ Managers: Mention a project win in your next meeting.
→ Consultants: Post: “How I helped a client save X in costs.”

3️⃣ Double Your Ask
→ Managers: Request that promotion now—not after “one more win.”
→ Consultants: 2x your rate or add a zero to your funding target.
Fun fact: 80% of bold asks get a “YES.”

4️⃣ Protect Your Energy Like a CEO
→ Delete 3 draining tasks (Example: Stop over-editing LinkedIn posts).
→ Block 2 hours for you this week (no apologies).

Proof It Works:
Lena, a consultant, signed a €50k client and finally took her first guilt-free vacation in 3 years. Priya silenced her inner critic and negotiated a 20% raise. Both did this without burning out.

You deserve to thrive — not just survive.

Remember:
You can’t pour from an empty cup.

Advocate for yourself boldly, and you’ll have infinitely more to give your clients, company, and the world.